The magazine for people who sell pizza
4 stories, newest first.
Strategy
The night before Thanksgiving is one of the biggest pizza nights of the year, and the gift card season starts the day after. By November it is too late to plan either.
By Marla Penhallow · · 3 min
Strategy
Getting a first order costs real money. Most shops then do nothing to earn the second one. A short plan for the most valuable two weeks in a customer's life with you.
By June Abernethy · · 2 min
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A discount on today's order lowers today's price. A discount handed over with today's order buys a second visit. Same money, very different result.
By Marla Penhallow · · 3 min
Strategy
Shops cut staff on quiet nights and wait for the weekend. A better answer is to decide who should be ordering on a Tuesday and ask them.
By Marla Penhallow · · 3 min